In line with Egypt’s vision to support entrepreneurship as one of the drivers of economic growth, I-EVENTS, founded and managed by Amr Mansi, launches Egypt’s Entrepreneur Awards (EEA), aiming to acknowledge the state’s brightest entrepreneurs across various industries.

The awards ceremony is scheduled to take place in May 2021; the event will celebrate these brilliant entrepreneurs in a night filled with glamour, networking, entertainment and above all, appreciation.

This event aims to honour the achievements of rising entrepreneurs who have established themselves as leaders in their industries. These inspiring entrepreneurs are starting and creating a solid platform for the greatest minds to meet.

“Egypt’s entrepreneurs need a platform where their achievements are celebrated and recognised; EEA was founded to create a focal point where entrepreneurs can meet, thrive, and inspire younger generations to pursue their dreams,” said Mansi.

Egypt’s Entrepreneur Awards is the first-of-its-kind in Egypt to celebrate entrepreneurs; what sets it apart is an advisory board that features some of Egypt’s leading business and entrepreneurial minds.

Their role is to provide objective expertise and guidance, making EEA a credible and influential entity.

The advisory board includes:

• Ahmed Elsewedy, President & C.E.O. of Elsewedy Electric S.A.E.;
• Aladdin Saba, Founding Partner of B.P.E. Partners;
• Ahmed Habib, President & C.E.O. of Harvest Holdings & Founding Member of EO Cairo;
• Hussein Rifai, Co-founder and Executive Chairman of Inertia Holding;
• Dina El Mofty, Founder of Injaz Egypt;
• Neveen El Tahri, Chairperson at Delta Shield for Investment;
• Onsi Sawiris, Co-Founder & Managing Partner at H.O.F. Capital;
• Thuraya Ismail, Executive Director of Mentor Arabia & Eisenhower Fellow;
• Wael Fakharany, C.E.O. of Omnix International.

EEA’s official website launches on February 24th to introduce the awards and allow nominees to submit their applications.

There will be over 15 categories represented: Architecture & Design, Fashion & Jewelry, E-Commerce, Education, Fitness & Lifestyle, Food & Beverage, Media & Advertising, Social Entrepreneurship, Tourism, Next Generation Family Intrapreneur, and more.

The nominations will be presented to and evaluated by jury panels comprising at least three top industry experts that the advisory board has meticulously selected.

EEA is powered by Inertia Holding, a powerhouse in real estate and development with several projects across Egypt.

“Inertia believes that entrepreneurship is essential to the economic development of Egypt. We support and believe in EEA’s vision to encourage and support talented individuals as this reflects our values in aiding the development and growth of the entrepreneurial ecosystem,”

said Hussein Rifai, Co-founder and Executive Chairman of Inertia Holding.

Moreover, Orange and PepsiCo will be sponsoring the events as EEA’s Co-Partners.

Yasser Shaker, Orange Egypt C.E.O., said, “In Orange Egypt, we believe in the important role and great impact of startups and entrepreneurs not only on themselves but also on the community as a whole.

Successful Entrepreneurs and Startups always inspire us and make us very pleased and happy to see how they influence our society and our economy.

“We are glad and always proud that we chose to follow this path to support and work with promising entrepreneurs to share their dreams, support their aspirations, and finally see their great success”.

Mr Mohamed Shelbaya, C.E.O. of PepsiCo Egypt, expressed his happiness for sponsoring Egypt’s Entrepreneur Awards (EEA), stemming from PepsiCo belief in Egyptian youth as the main pillar to achieve sustainable economic development.

This comes in line with PepsiCo’s global strategy entitled; “Winning with Purpose,” based on the concept of “Creating Shared Value“.

In addition, sponsoring EEA is not the first of its kind, as PepsiCo empowers Egyptian youth through our different initiatives to support them in the entrepreneurship and sports fields.