In a world where online shopping has become second nature, the convenience of having products delivered to your doorstep is no longer a luxury but an expectation. According to a recent survey by inDrive.Couriers, 30% to 60% of avid delivery users opt for the ease of having their store-bought goods delivered. But what about those businesses still sticking to traditional methods?

Roman Guzikov, Head of B2B Sales at inDrive.Couriers, sheds light on how embracing online sales and utilizing courier and cargo services can be the key to unlocking hidden potentials for businesses, particularly those without an established online presence.

The E-Commerce Boom: A Door to Growth

In 2022, a whopping 19% of global sales were made through e-commerce, a figure projected to rise to a quarter by 2027. The trend isn’t just for online-only businesses; brick-and-mortar establishments can tap into this growing market, expanding their reach and increasing sales opportunities.

Gone are the days when setting up online services was a complex task. Whether through a website, online marketplace, or social media, businesses can easily step into the digital realm. Even those without a dedicated website can leverage online marketplaces or social networks to connect with their audience.

For example, 44% of people use Instagram for weekly shopping, providing a vibrant platform for businesses to showcase their products. Messengers like WhatsApp offer another avenue, allowing customers to place orders directly, creating a seamless experience.

Delivery: The Game-Changer for All Businesses

Delivery isn’t just for online sales—it can add significant value to offline businesses too. Consider a quaint local delicatessen; using courier services transforms the customer experience by eliminating the hassle of carrying purchases home.

Services such as laundry, clothing alterations, and electronics repair can also benefit by employing couriers to save customers time and effort. And for businesses dealing in large items, like furniture or construction materials, freight delivery becomes essential.

The Smart Choice: Outsourcing Delivery Services

Why burden your business with in-house delivery when on-demand courier or freight services can save you up to 40% on transportation costs? inDrive.Freight estimates highlight the advantages of agility, especially during peak seasons, minimizing delays and ensuring customer satisfaction.

Choosing the right courier or freight service is crucial. For smaller businesses, working with logistics firms on a retainer basis or opting for on-demand delivery via an app offers flexibility without the need for a fixed schedule.

When selecting a service, ensure it provides online tracking, allowing you to keep customers or partners in the loop. Consider the types of vehicles available—some services offer a wide range, from foot and motorcycle couriers to trucks and tow trucks.

Making the Right Choice

To make informed decisions, always check reviews and ratings of service providers. The perception of your business is at stake, even when outsourcing delivery services. Reliability, punctuality, and the condition of items in transit matter.

Lastly, affordability is key. Negotiate delivery prices if possible, ensuring it doesn’t impact the customer’s decision to buy. By combining the power of online sales and efficient courier services, businesses can open doors to growth, reaching new heights and ensuring customer satisfaction every step of the way.